I’m working in the wordpress environment for more than 10 years. And if the first websites structures were used only for a couple of personal blogs, today we’re using the platform at an all new level. WordPress offers a very large range of customisation not only for medium websites but for big projects also. I […]

The right words at the right time. Simple as that? Not quite! I truly believe that copywriting is an art. There are so many examples where the copywriters lose themselves in details, just aiming to show they master the words. The power of the message stands in it’s simplicity. The value of a copywriter stands […]

It’s all about the user. I’ve learned that a strong research on the user’s needs will give you all the answers in order to make your product better. In the UX department, these aren’t just random words: don’t complicate things and keep it simple. I can help you do that.

Printed media barely survive these days but there are lots of managers who invest time and money in online projects. Unfortunately, the human resources aren’t a top priority for them. Many prefers the copy-paste employers to find out eventually that their technological investments are nothing without the journalists that are able to deliver those powerfull […]

Working @iCEE.fest gave me access to a whole new world. I’ve learned about the latest ehealth devices and how they will change our lives. I’ve discovered the VR/AR technology beyond the general point of view and I’ve found out the challenges from the AdTech & MARCOM industries. Today, I’ve all the tools in order to […]